Okay, so this idea is pretty simple but I thought it could be useful or fun for people. As I was renaming a shulker box of mine, I wondered if it was possible to make the new name colored like in chat or on signs. It didn't work. But why shouldn't it work? There are already items with colored names such as Diamond Pickaxes being blue. We know that promos and other items can have colored text too. So why not let players do the same? As much as I want everyone to be able to have fun this, I do think it might be best to reserve this to supporters only as it does seem to fit best for them.